Simple ways to maximize Social Media for your next event

24.02.2016

Event planning has considerably evolved over the past twenty years. One of the components that has strengthened its evolution is the Internet and Social Media. Nowadays, any kind of event is being promoted trough social media networks such as: Facebook, Twitter, Instagram or Google plus. These are aimed at alerting the audience about the most important details of the event. Thus the following tips may come in handy to help you boost your next event’s exposure through social media platforms.

1.Choose Hashtags – Find a unique event hashtag that has not already been used. Having an attractive hashtag for your event can positively affect its popularity in a short period of time.

2.Promote Social Signups – Often, people prefer to share when they register for events. Once they are registered for your event make sure you allow them to share on various social media networks.

3.Show the Participants’ Social Profiles – Try to include the participant’s photos on your event site then link the photos to the person’s Twitter or LinkedIn profile. This allow participants to widen their professional network as well.

4.Monitor the event on Social Media – Try use various social media alert softwares to monitor your event on the net. It is important that you are always aware about mentions related to your event before, during or after it takes place. This allows you not only to gather feedback, but most importantly to answer any queries and show gratitude towards positive comments.